Audi West Region, Tesla Challenge

The Audi West Region wanted to develop a scrappy communication piece that challenged Tesla and other EV companies in an indirect/clever way. For the campaign, I was tasked with creating the imagery that would carry across both digital and physical applications. The results: 5 out-of-home print boards, 7 out-of-home digital boards, and 1 digital hero image for social applications.

LYStudio_AudiOOH_CaseStudy.jpg

Audi Midwest Region, Spring of Audi

The Audi Midwest Region wanted a new website hero image and logo to refresh their annual Spring of Audi Sales Event. I was tasked with creating imagery that could look and feel like a landscape representative of anywhere in the US. In doing so, I created a scenery that highlighted both the season of Spring as well as the Audi vehicles.

Audi_SpringofAudi_Mockup.jpg

Hero Image

SpringOfAudi_HeroImage_Comp_R7_SMP_RGB_FLAT.jpg

Logo

The Audi Midwest Region wanted a new icon to highlight Spring of Audi. In the end I created an icon that paid homage to the season of Spring as well as the wheel rim design that is unique to Audi brand tires.

SpringOfAudi_HeroImage_Comp_R7_SMP_RGB@0.5x.jpg

Audi, April Electric Vehicle Month

Audi Regional wanted a new website hero image and logo icon to highlight Earth Day. Rather than create a singular piece of artwork that would only last for one specific day, I was tasked with creating visuals that could be used across platforms throughout the entire month of April and beyond, while paying tribute to electric vehicles.

Audi_EarthDay_MockUp.jpg

Hero Image and Logo

21_AUDIRE_098_001_AprilADMC1600x500_MECH.jpg